Product-Market-Fit, Faster.
Dena (pronounced “Day-Na”), in Hindi, means 'to give'.
Dena Startup Lab is a free-to-join GTM community of early-stage B2B software founders, whose priority is achieving product-market-fit.
Shifting to a world where B2B startups
launch prioritizing product-market-fit.
7
exits in GovTech, B2B & Enterprise SaaS
110+
founders advised
20+
years in tech sales, GTM, startups & growth
$150M+
raised in pre-seed, seed, Series A, B & Public Co.
Because we actually give a sh**.
Speed-to-Help
Chat: Connect and chat with peers and our growing network of Mentors on-demand. Speed matters.
Daily Office Hours: Leveraging video, gain access to daily hands-on help with GTM Mentors.
1:1 Advisory: You can invest in time with experienced Founders & Mentors.
Get GTM In-Focus
Zero to One [2.0] OS: 20+ years of startup lessons, condensed into 120 minutes of actionable learning.
Community Underpinning:
Everything we do in the Lab will point back to Learning, Executing, Iterating and Accountability.
Access to Network
Access Pro's: Gain knowledge thru real-world experience, leveraging a proven network of fellow founders, mentors, coaches, and SME's.
Startup Spotlight: Every week a founder and their startup will take the stage to share their journey; from founders in and outside the community.
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WHO SHOULD JOIN?
Founders whose priority is achieving product-market-fit.
Our community helps every founder build a strong foundation to go-to-market and accelerate repeatable revenue.
🌱 Founders
Requirements:
👉 Have a focus on GTM > Fundraising
👉 Must be an early-stage B2B software startup
👉 In-progress OR in-market with an MVP
Connecting #beyondthevalley
Our values are our
North Star.
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We are relentless in the pursuit of a win. But our founders need to win first.
Strong financial outcomes don't just come from demand and product-market fit; they also stem from a desire to give and grow.
We believe moving with speed and agility are cornerstone to startup growth.
Foster inquisitiveness; Explore, Discover & Expand. Our quest for knowledge is endless. We are all students. We are all coaches.
Redefining What's Possible: Embrace Simplification, Drive Innovation, and Transform Your World.
Meet The Team
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Alex began his career as a sales guy. He spent 8 years developing an obsession for customers and revenue growth, defined by two chapters growing businesses from 0 to $9M and then 0 to $22M. Alex went on to co-founding and serving as Chairman & CEO at SceneDoc, a company that pioneered 'mobile-first' data collection for first responders around the globe. His company was acquired by Tyler Technologies (NYSE: TYL) in December 2018.
Following his company acquisition he served as GM/CRO at Tyler, ANDE Corporation, Qumu (acquired by Enghouse Systems) & Spatial Data Logic (acquired by Gauge Capital).
Dena Growth, Alex's consulting & advisory business, has established a proven track record in helping tech companies thrive. Its impact is evidence of his commitment 'to give'.
Over the last 2 years, Alex spent the lion share of his time advising well over 75 startups, while serving in fractional & interim CEO/CRO roles.
His unwavering passion for supporting tech founders is clear to anybody who interacts with him.
Board of Advisors
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Founding Mentors
Founding Founders
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