Gaining clarity, faster.
Dena (pronounced “Day-Na”), in Hindi, means 'to give'.
Dena Startup Lab is a community of founders, whose priority is building with clarity.
Shifting to a world where startups
launch seeing clearly.
8
exits in GovTech, Services, B2B & Software
600+
founders advised
42+
combined years in tech sales, GTM, startups & growth
$200M+
raised in pre-seed, seed, Series A, B & Public Co.
Because we actually give a sh**.

Speed-to-Help
Founder Exchange: Connect with peers and our growing network of Mentors on-demand. Speed matters.

GTM Focus
'Zero to Two' Operating System: decades of startup lessons, condensed into 5 hours of actionable learning.
Community Underpinning:
Everything we do in the Lab will point back to Learning, Executing, Iterating and Accountability.

Access to Network
Access Pro's: Gain knowledge thru real-world experience, leveraging a proven network of fellow founders, mentors, coaches, and SME's.
Startup Spotlight: Every week a founder and their startup will take the stage to share their journey and talk GTM.
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WHO SHOULD JOIN?
Founders whose priority is building with clarity.
Our community, our services and products, all help founders build with foundational clarity.
Requirements:
👉 Have a focus on GTM > Fundraising
👉 Must be a founder in ideation OR in-progress OR in-market with an MVP.
Connecting #beyondthevalley

Our values are our
North Star.
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We are relentless in the pursuit of a win. But our founders need to win first.

Strong financial outcomes don't just come from demand and product-market fit; they also stem from a desire to give and grow.

We believe moving with speed and agility are cornerstone to startup growth.

Foster curiosity. Our quest for knowledge is endless. We're all students, we're all coaches.

Customers are our lifelines. We work tirelessly to not just build repeatability with customers who are most likely to buy, but with customers who are most likely to be successful with us.
Founding Founders





